| Halo3® was the largest entertainment launch in history and SSG/Brandintense was front and center. With a three-week timeframe, the Halo3® H2 was equipped with a t-shirt turret on top that shot freebies into the frenzied crowd, some of whom had been waiting in line to purchase the game for days. |
The Heinz Chopper tour visited Sam's clubs nationwide. With two custom choppers made by the famous Orange County Choppers, the set-up also featured an interactive gaming station where consumers could try their hand at the new OCC game. |
Shake and bake! The Wonder Bread Talladega Nights show car traveled the nation promoting Will Ferell's Talladega Nights. |